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What makes a good link in bio username?

A good link-in-bio username is short, memorable, and consistent with the handle you already use on social media. Your username becomes part of your URL - lin.ky/yourname - so it's worth getting right before you start sharing it.

What to aim for

  • Match your existing handle. If you're @yourname on Instagram and TikTok, use yourname here too so people recognise it instantly.
  • Keep it short. Shorter URLs are easier to remember, say out loud, and print on packaging or a business card.
  • Avoid numbers and special characters where you can - yourname reads better than your_name_123.
  • Use your real name or brand name. It's the most professional choice and the easiest for people to find.

Before you commit

Claim your username as early as you can, since good ones go quickly. Once your page is live you'll be putting that URL everywhere - your social bios, email signature, and content - so pick something you'll be happy with long term.

If you later outgrow the default URL, you can connect a custom domain on a paid plan to use your own web address instead. Claim your username for free to get started.