How to keep your link in bio fresh without editing it

You post a new Reel on Monday. By Wednesday, someone taps your bio link and sees a page that still points at last month's launch. Nothing on it is wrong, but it looks like nobody is home.

Most people fix this by promising themselves to update the page every week. That promise lasts about three weeks. A better fix is to put a few things on the page that update on their own. Linky calls these live blocks. This post covers which ones exist, what each is good for, and how to set up a page that stays current while you get on with making things.

What is a live block?

A live block pulls its content from another service and refreshes without you touching the page. Instead of pasting a link to your newest post, you connect the account once and the block shows whatever is newest.

Linky has these live blocks today:

• Latest Instagram post
• Instagram Follower Count
• TikTok Latest Post
• TikTok Follower Count
• Threads Follower Count
• Spotify Playing Now, which shows your current or most recent track
• GitHub Commits, which shows commits from roughly the last 30 days for a username

The Spotify and YouTube embeds are close cousins. A Spotify embed and a YouTube embed show something you choose. They do not change by themselves, so treat them as fixed content.

Live blocks are available on every plan. The Free plan allows one page with up to five blocks plus the header, so choose carefully if you stay on Free.

Which live block should you use?

Pick the one that matches what a visitor most wants to see from you. A few pairings that work:

Show your latest post if you post often. The Latest Instagram post and TikTok Latest Post blocks suit anyone whose newest piece of work is also their best advert. A baker who posts a new loaf every morning, a photographer sharing a recent shoot, or a comedian posting clips can all let the block do the updating.

Show Spotify Playing Now if taste is part of your brand. A DJ, a record shop owner or a radio host can show what they are listening to. It adds a small human touch and gives people a reason to look again. It also shows only what Spotify reports, so it suits someone who actually listens through Spotify.

Show a follower count only if the number helps you. A count is social proof when it is large and a reminder when it is small. If your audience is growing, it quietly does some of the selling for you. If it is not, leave it off. Nothing says you must show one.

Show GitHub Commits if you build in public. A developer applying for jobs or looking for contributors can show recent activity from a username. A busy graph says more than a line in your bio that claims you ship often.

How do you set one up?

The steps are the same for each integration.

1. Open your page in the Linky editor.
2. Connect the account you want to use. Linky supports Instagram, Spotify, Threads and TikTok, and GitHub works from a username. The integrations page lists them.
3. Add the live block and place it on the page.
4. Preview the page on your phone, since most visitors arrive from a social app.

Spotify has a dedicated walkthrough at how to add Spotify to your link in bio, so this post does not repeat it.

How should you lay out a page with live blocks?

Keep fixed things fixed and let live blocks sit around them. Visitors come to your page wanting to do something, such as book, buy or subscribe. A live block is supporting evidence, so it should not push the main action down the page.

Say you run a small pottery studio with two classes a week. Here is one layout, and it is an invented example:

1. The header with your name and a one-line bio
2. A single button to book a class
3. A Latest Instagram post block, so people see this week's pots
4. A button for the shop
5. A follower count, if you like it

Only block 3 and block 5 change. Blocks 2 and 4 are the ones you review when your offers change. That means a quick check once a month covers everything, and the page never looks stale in between.

On the Free plan that layout uses five blocks, which is exactly the limit. Premium removes the cap, along with analytics and unlimited pages.

What do live blocks not do?

Be clear about the limits so nothing surprises you.

• They do not change your links. If you launch a new product, you still add or edit a button yourself.
• They show what the connected service provides. Check your page after you connect an account, so you know what visitors will see.
• They are not click tracking. Linky's analytics show page views, unique visitors and top locations for the last seven days on Premium and Team. They do not show which link or block was tapped. If you need that, add UTM parameters to the destination URLs and read them in the analytics tool on the other end.

How often should you still check the page?

Even with live blocks, review the fixed parts when something changes: a new release, a sold-out event, a price change. The short guide on how often to update your link in bio gives a simple rhythm. Live blocks cover the part of the page that changes weekly, and your own reviews cover the part that changes when your plans do.

If you want to see the idea in practice, Linky lets you add live blocks on a free account, and every new account starts with a 14-day Premium trial with no card required.