Link-in-Bio Pages for Event Planners: Showcase, Book, and Impress

Event planners, let’s be real: your job is part logistics, part psychology, and part visual storytelling. You spend your days coordinating vendors, answering client texts at 11:45 PM, and curating color palettes that scream elegance (or, depending on the client, neon rave energy). So why is your Instagram bio link still just... a homepage?

Here’s the thing: people judge you by that link. It’s the first digital impression you give potential clients. Whether you're a wedding planner in Florence or managing high-end corporate galas in London, your link-in-bio page should showcase what you do, convert visitors into bookings, and reflect the vibe you work so hard to create.

First Impressions Aren't Just Visual

Most event planners rely on Instagram, TikTok, Threads, and Pinterest to share their work. Social is where discovery happens. But social platforms are built around one frustrating limitation: one link in your bio. And in 2025, sending people to a static website or Linktree-style link list just isn’t cutting it.

What you need is a flexible, beautiful, easy-to-update link-in-bio page that acts like a lightweight website. Something that works across platforms, showcases your work, and helps people book you fast.

This is where Linky comes in.

Make It Feel Like You

Branding isn’t just about logos anymore—it’s about voice, mood, tone, and aesthetic consistency. Your link page should carry that same energy.

With Linky, you can style your page to match your brand vibe: bold serif fonts for high-drama weddings, pastel palettes for soft lifestyle shoots, clean minimalist layouts for corporate event managers. It’s like giving your brand a mini home that feels unmistakably "you."

Need inspiration?

• lin.ky/partybypepper

What Should You Include?

Let’s break it down. Here are essentials every event planner should consider:

• Instant Booking Links: Connect Calendly, Acuity, or TidyCal. Let people book a consultation without emailing back and forth.

• Portfolio Highlights: Drop in a gallery of images, a featured video reel, or a carousel of your most iconic events.

• Client Reviews: A single line from a happy client ("They saved my wedding!") can do more than a whole page of copy.

• Your Services: Simple. Clean. Package titles, what's included, starting prices.

• Contact Buttons: Direct to WhatsApp, Messenger, email, or even SMS.

• Payments: Include links via PayPal.me, Stripe Payment Links, or Square.

Here’s an example of a planner using Linky to feature both services and booking in one clean flow:

Booking Funnels? Yes, Right in Your Bio

You don’t need a CRM funnel or custom-built site to capture leads. You need:

1. A compelling CTA ("Book a free consult")

2. A scheduling link

3. A short form that collects useful info

That’s it. Put that flow on your link page, and boom—you’re turning Instagram followers into booked clients without ever leaving the app.

Pro Tip: Add a short client intake form through Typeform or Tally. It pre-qualifies leads and saves you tons of time.

Keep It Updated, Keep It Alive

Ever clicked someone’s bio and seen a New Year promo in July? Feels sloppy. Your link should evolve with your season, your mood, your bookings.

• Launching a Spring package? Feature it.

• Just posted a killer wedding reel? Add it.

• Booked out through August? Say so.

Keeping things fresh doesn’t have to take hours. With Linky, it takes minutes.

Quick Wins for Different Kinds of Planners

No two event planners are the same, and your link-in-bio should reflect that. Here are ideas based on your niche:

Wedding Planners

• Gallery block of past weddings

• Countdown to peak season

• Link to downloadable wedding planning checklist

Corporate Planners

• List of past clients (logos work great)

• Carousel of team-building events or brand launches

• Book-a-call button above the fold

Party Stylists / Influencer Events

• TikTok embed of a recent party reveal

• Spotify playlist linked for vibes

• Instagram carousel of styled shoots

Venue Managers

• 360° tour video

• Event layout PDFs

• Inquiry form for dates

Why Linky?

Because it’s made for creatives like you who want something polished without the tech headache. Here’s what sets Linky apart:

• Gorgeous pre-built templates you can customize in minutes

• Smart blocks: booking widgets, carousels, testimonials, payment buttons

• Lightning-fast mobile performance

• Analytics that show what people actually click

You’re not a developer. You’re an experience curator. Let Linky handle the pixels.

Your Bio Link is a Sales Tool

Let’s stop calling it a "link in bio" like it’s an afterthought. This is your client onboarding tool, your visual pitch deck, your silent closer.

Build it with intention. Keep it tight. Let it speak for you when you’re elbows-deep in floral foam or wrangling a DJ.

You already create magic. Now it’s time to let your link reflect that.

👉 Try Linky for free and build your dream bio page in under 10 minutes.

Want help setting up your first link page? DM us on Instagram @trylinky or check out the Linky Blog for tutorials, inspiration, and pro tips.